
Author / Speaker / Content creator
Metro Detroit, Michigan
A book by Brad Nelson
I think,
therefore
I know.
Scientific Thinking for
Unscientific Organizations
Companies spend billions installing frameworks into operating systems that were never designed to run them. The language changes. The behavior doesn’t.
Paperback
IngramSpark sells individual paperback copies directly and supports bookstore, library, and bulk ordering.

Most books prescribe antidotes.
This one provides the diagnosis.
Book reviews
What readers are saying
“Brad’s book dives into how unexamined assumptions and ‘common sense’ thinking can hinder meaningful learning inside organizations… It’s a useful reminder that improvement is rooted in curiosity, humility, and a willingness to test our assumptions.”
Mike Rother, author of Toyota Kata
“The book that I highlighted the most ever.”
Egor Savochkin
“I read a lot of books, but this one felt special to me. Brad was able to capture thoughts and feelings that I’ve had for years and express them in ways I have always struggled with. If you want to understand why organizations struggle to change, why frameworks never feel quite right, and learn to diagnose the problems, I would highly recommend this book.”
Jim Hendriks
“If you want to understand why you’re not getting the results you want, you should read this book.”
Mike Bowler
“I Think, Therefore I know made a huge impression on me. It is insightful, easy-to-read and full of great advice. Definitely in the top 10 books I ever read.”
Bertold Kolics
“For CEOs, founders, and executives, this book is invaluable… Despite its intellectual depth, it remains accessible, engaging, and clearly structured. No buzzwords. No self-promotion. Instead, it offers concrete insights and numerous moments that make you think: ‘That is reality.’”
Roman Didier
“What stood out most is your focus on real problem-solving, backed by concrete examples and evidence, not theory. It’s usable. I’ll be buying copies for our management team.”
John Neels
“Great book! One of the best I have read on organizations. Every sentence for me was, ‘Yes! This is exactly what I have seen too!’”
Patty Aluskewicz
Latest writing
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Speaking engagements
Live Sessions

01.15
Sandusky, Ohio
02.11
Virtual
07.08
Virtual
07.31
Cincinnati, Ohio
09.24
Grand Rapids, Michigan
10.16
Little Rock, Arkansas
“I loved your talk yesterday. I sent the slides to my wife because I think she could really use it right now.”
— Agile & Beyond
“Excellent presentation and delivery, very timely to our organization, thank you.”
— CodeMash
“Thank you for your talk on Human Intelligence… It was the happiest activity of my day!”
— The Job Hackers
Projects & community
Beyond the book


Agile for Agilists
Conversations about the ideas, assumptions, and systems shaping modern organizations.


Agile Detroit
A local community for learning, connection, and better conversations about how work works.

About Brad
Author, speaker,and content creator
I am the author of I Think, Therefore I Know: Scientific Thinking for Unscientific Organizations, co-host of the Agile for Agilists podcast, and organizer of Agile Detroit. My career has taken me from assembly lines in West Michigan to Fortune 500 technology companies on the West Coast. My writing and speaking offer practical lessons on building organizations that learn, adapt, and create value. I am based in Metro Detroit.


